CUT HIM OFF – Breaking the Media’s Trump Addiction

Here's a piece I recently submitted to the Opinions Editor of the Minnesota Star Tribune:

Donald Trump is a con man the likes of whom we’ve not met in my generation.

Among his many tricks, he knows that outrageousness, no matter how sordid, sells. And the media—including the Star Tribune—have been all too eager to buy.

It’s no merit whatsoever that’s earned him his notoriety; it’s simply the media’s weakness for his fools-gold patina of fame, his winners-and-losers style, his lies, boasts and grievances. That is the only thing that’s elevated Trump to his role as a cult leader and, preposterously, to his recent status as one of the most powerful people in the world.

As the next presidential election looms, it cannot be overstated how vital it is for the future of our embattled Democracy that, this time around, you in the media reclaim your discipline, your journalistic integrity, in the way you cover this simpleton.

PRESIDENT BUTTHEAD?
If Trump should somehow manage to win the 2024 election, of course you’ll have to keep reporting on him, even if he presides over nothing but chaos. (Hell, you’d have to cover the presidency even if the post were held by Beavis or Butthead.)

(That said, you must avoid normalizing—“sane-washing,” many are calling it—Trump’s absurd comments and behavior as many of your media counterparts have in their efforts to be even-handed. Let your readers see and read exactly how unstable the man is.)

But if he loses—again—I urge you to take a hard look at how—and why—you might want to continue covering Donald Trump. Consider letting his second defeat be the end of your love-hate addiction to this charlatan. Do a reset, work the Twelve Steps and leave this silly, shallow little man alone to the fate he most fears and has always deserved: oblivion. 

PHOTO: The Atlantic

BACK TO REALITY
All it will take is what it would have taken back in 2015: honest, principled journalism, not the yellow kind. Guarding the distinction between news and sensation. Realizing that covering the ravings of a narcissist and pathological liar is no more news than is the reality-show world that begot him.

Yes, we know Trump’s MO for failure: deny, play the victim, accuse others, double down; he will simply not accept defeat. And we know he’ll rally his MAGA base to once again attack the officials and democratic institutions he blames for his short- comings. This will be hard to resist. Maybe you’ll need to wean yourselves gradually.

If, for fear of losing a few readers, you just can’t resist the bait, at least put this trivia in Faces, your page-two entertainment column, or in the Variety section. Just not with the hard news.

Better yet, bite the bullet. Let Donald J. Trump end up where he belongs, back on reality TV. Please!  Just let him go.

PHOTO: Pool / Getty